Faculty Profile
Mohit W Nigam
Assistant Professor
Area: Marketing
Edu: PGDM
Experience : 13 Years
Email: [email protected]
Phone:+91 8417901999
Biography
He holds a master’s degree in management with specialization in marketing and operations. He has over 10 years of industry experience and has worked in companies like Deloitte, Matrix and Superhouse Ltd. He also holds 3 years of experience in research & academics and have published number of articles in the journals of national and international repute.
Teaching
- Marketing Management
- Brand Management
- Customer Relationship Management
- Sales Management
- Services Marketing
- Business Communication
Research and Publications
- Co-author of the anthology titled “Giving Freedom From Judgement” published under ISBN 9781636060064 by Notion Press, Chennai, Tamil Nadu.
- Presented a paper titled “An Analysis on Customer Awareness and Preferences for E-Banking Services” at ICOMBS-2012- International Conference on Marketing & Business Strategy organized by ICFAI Business School, Hyderabad.
- Presented a paper titled “Performance Management: Quintessence for Success of Business” in a national seminar on “High Performance is Key to Organizational Success” conducted by Department of Management Studies of Gandhi Engineering College, Bhubaneswar.
- Presented a paper titled “YouTube Viewership and Social Impact in BRICS” in an international seminar on “Emerging Economics: BRIC and ASEAN Markets as the New Growth Engines” conducted by Siva Sivani Institute of Management, Secunderabad.
- Published a paper titled, “B-School’s Students Orientation and Students’ Satisfaction: A Research Study” in Sugyaan- Management Journal of Siva Sivani Institute of Management.
- Participated in Faculty Development Programme on Management Teacher 2015- New Age Teacher organized by Association of Indian Management Schools (AIMS), Hyderabad.